My mission is to educate and train consumers and the produce industry with proven old school practices, marrying them with new world technology and metrics to facilitate  omni channel marketing of produce to the benefit of grower, wholesaler, retailer and consumer.

  • redpepperking

The feast then the Flood

IMPORTANT NEWS!!!! One thing about the produce business, when you think you have it figured out it throws you into a totally different direction and shows how wrong you can be. The video here and the ones linked to my FB page are from Hermosillo Mexico. In case you have not been watching it has been raining there for a while, both in Sonora and Sinaloa. There has not been too much harvesting this past weekend and it may take longer to dry out once the rai has stopped. You know if I am writing on a Friday this may be significant but only time will tell. Demand is usually very light this week so it may take a while to assess the full impact. I will have more details on Sunday. Sunday I will be offering a great deal so make sure you are the first to respond.

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