My mission is to educate and train consumers and the produce industry with proven old school practices, marrying them with new world technology and metrics to facilitate  omni channel marketing of produce to the benefit of grower, wholesaler, retailer and consumer.

  • redpepperking

Food service is going retail

Food service goes retail. I assume this deal was in the works before Covid 19 but if not it was a great play after the fact. Retail is going to have some new players with new ideas along with consumers that will demand the change.

I can’t wait to see what the produce landscape looks like a year from now. I predict some drastic changes on how and who we purchase and sell produce from farmer to consumer. I am sure there will be some new ways along with some old tried and true ways that make a comeback in the selling and merchandising of fresh produce. There is no doubt that direct delivery of fresh produce to consumers will be a big winner but I wouldn’t be surprised if a newcomer disrupts the “we always did it that way” crowd.

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